Tweet Adder is Twitter marketing software, used to automate your daily following tasks so you can build an audience with the least amount of effort. I use this software to manage and grow my follower list and feel this is the only tool needed for this task.


Tweet Adder markets itself as “The Ferrari of Twitter Friend Adder and Promotion Software!” Tweet Adder has far and away the most features of any Twitter marketing software on the market today, enabling anyone to gain hundreds of followers on Twitter within a matter of days. You can target your followers with criteria you set in choosing keywords used in tweets or profiles. This key tool within Tweet Adder allows you automatically follow hundreds of Twitter members from your ‘To Follow’ list every day. You can also choose to add either the followers of a certain Twitter members or the people that the member is following. If your Twitter content is relevant you can be sure that a large percentage of those users will follow you back and you can sit back and watch your follower list grow.
Inevitably some users that you follow won’t follow you back, and Tweet adder takes care of that too. You can set it to automatically un-follow users that you have used Tweet Adder to follow after a certain number of days, with the default being three days. So if they don’t follow you within that time frame, they’ll be un-followed. The purpose of this is to keep your follower / following ratio at a reasonable level so you don’t look like a spammer, and it also means that you can try to follow them, and get their attention, at a later date.
Tweet Adder allows you to follow and un-follow in an automated way at a set time every day, so it will gradually follow all of your “To Follow” list and un-follow those that don’t follow you back. You want to stay in compliance with Twitter so daily limits are used to insure that these activities keep your Twitter account in good standing.
Tweet Adder could improve are interface and performance. They do give you lifetime updates to the software with your purchase and you can install it on more than one PC. I would like to see a sync feature come out and I heard that is in the works. The application does have to be running to have the automated tasks run so I would suggest that you set those to a time when you are asleep or away from your PC or Mac as to not interfere with your computer’s performance.
I like the fact that you only pay for the software once. Some tools charge up to $30 or more a month. This is the software I use and if you’re serious about Twitter marketing I recommend it!

Get all the specs for this valuable marketing tool here: Tweet Adder Product Page

To Your Massive Success!!

Derek Bayer

Dear Friends and Team Members,

Recently I completed my series on landing pages. I have compiled those posts into an e-book now available for Free Download Here.

I am also seeking feedback for the topic of my next series. Based on the questions I receive it seems many have questions about Marketing and Automating with Twitter and Search Engine Optimization. Let me know by comment or e-mail which topic you would like to see explored for your benefit.

Until then please enjoy The Landing Page Success e-book I have compiled.

PS: If have not already done so — check out the recent announcement from my team at CCPRO about the new “Earn While You Learn” Co-Op becoming available (click here for the annoucement webinar)

To Your Massive Success!!

Derek Bayer

The Landing Page Success Guide

When you are constructing a landing page, it is always a good idea to refer to a number of other successful landing pages for ideas. The following are two examples of landing pages that convert well:
Blogging To The Bank

What works well with this page? The first thing to note is the header, which is blue. Generally, one of two colors (other than black) are employed in a header: red or blue. Blue relaxes people and red creates urgency. Another thing that boosts the credibility of this landing page is the graphic.

Another good point about this landing page is the picture and signature of the product owner. This, again, boosts trust and increases conversion rates. Another important and notable part of this landing page’s success are the testimonials, which also increase trust.

Let’s check out another successful landing page:
Private Label Rights Gold

What works well with this landing page? Again, the red font creates a sense of urgency. In addition to that, all benefits and costs are quantified to the penny and exact percentage. This increases the perceived value of the product, which is important, as people purchase perceived value, not value. If your product is good, you have to create perceived value to match the real value.

Another effective method employed in this landing page is the auto-updating time stamp. When a visitor sees the time stamp they feel that someone is maintaining it on a daily basis.

Another powerful element that makes this landing page successful are the repeated psychological triggers. “Smoking HOT products,” “insane profits,” “instant access” — all of these phrases create urgency, increase perceived value, and induce action. I would caution against “Over Promising” and Under-delivering as a personal rule but you can gauge what you are comfortable with as far as creating excitement with your offer.

And there you have it: being successful with landing pages really is a repetitive process. If you follow the tips outlined and use good examples, you should have no problem constantly increasing your conversion rates.

One last comment – if your offer involves selling yourself then do just that and be yourself above all else. After all being yourself should be easy – because everyone else is already taken!!

I hope you found this Landing Page Series helpful. You can revisit the start of this theme here. I will also be combining these into a downloadable pdf for easy reference and sharing.

To Your Massive Success!!

Derek Bayer

Driving traffic into your landing page – it sounds easy, doesn’t it? Well, it’s not. And no matter how great your landing page is, it won’t matter if no one ever reads it. Furthermore, if everyone in the world other than your target audience reads it, it also won’t matter. This is why you need to find media through which you can drive targeted visitors to your landing page.

One way in which you can drive traffic to your landing page is through natural search engine optimization. This is the slowest process, but it is also one of the best ways to ensure a continually-increasing stream of traffic over time.

Generating natural search engine traffic generally entails getting links to your site. While reciprocal linking was once the best strategy, experts now believe that major search engines are devaluing reciprocal links in favor of one-way links and triangular links (which search engines can’t really detect).

Another way in which to get natural search engine traffic is by optimizing your website for certain keywords. You can do this by creating pages that specifically focus on one keyword on your given niche. You can then set the page extension to that keyword and optimize the content at a 1.5% density for that keyword. You will also want to use it in header and title tags.

Now, in addition building natural search engine traffic, you will want to consider using pay per click advertising. You can do this by opening an account with Google Adwords, Yahoo or Bing (MSN). Facebook offers PPC now as well.

As mentioned earlier, successful Google Adwords campaigns do two things: they group keywords into multiple, small, related groups – and they send leads to multiple, tweaked landing pages.

This means you will have to start with some careful keyword research; and you will then have to alter your landing pages to match that research. I use software called Market Samurai for my research. There are free tools available with Google as well.

These are some of the most commonly used tools for driving traffic to a landing page; however, they are not always the most effective. Pay per click advertisement and natural search engine optimization methods can be effective, but they both usually have rather high barriers to entry and require a lot of work.

Luckily, you do have another option: human connections. And this is where most Internet marketers fail. They don’t realize the power of human connections because they are so caught up in the idea of making transactions and collecting massive checks without having to deal with customers and clients.

One quick way to get traffic through human connections is a joint venture. You can enter into a joint venture by compiling a list of possible “partners” — or people who might be able to assist you in some mutually-beneficial way. This list might include other list owners in your niche, site owners in your niche, and experts.

There’s only one important thing you should keep in mind when contacting joint venture partners – and that is to make it as quick, easy, and beneficial for them as possible. If they have no incentive for doing it, they probably won’t even reply to you. And if it isn’t easy, they’ll accept other joint venture offers over yours.

Another way in which you can drive traffic to your landing page is through blog and forum posting; however, it is important that you do not spam, as many businesses do. Instead, actually participate on the forum, provide people with something of value; and, after a while, post your product in your signature – and try to network with people on the forum who work in similar fields.

Your approach to blog posting should be similar. Include a signature file that links back to your landing page, but don’t spam. Instead, post useful comments. This is not only more ethical, but it is plainly more effective. Spam gets deleted. Good comments get praised, inducing people to follow your link and check out your products.

As noted in the headline here is a Pink Fluffy Monster (my daughter thought this was cute). Feel free to use this image in your own marketing – you have my permission!!

All the Best

Derek Bayer

How did I get here?

There are three major ways in which you can create your landing page conversion rate. All landing pages created by professionals usually include these three elements at a few others.

The first way in which you can increase your conversion rate is through personalization. This is usually done in two ways: the first way is by providing a photo of yourself. The second way is by adding your signature to the bottom of your landing page. This radically increases visitors’ trust. Most people who resist buying products online do so because they’re weary of getting scammed by a faceless liar, who wont be around when they need help or when they need to return the product. By adding your picture and signature, you can gain visitors’ trust.

Another way in which you can increase your landing page conversion rate is by using black text or a white layout. Regardless of what anyone tells you, this is one of the easiest ways in which to make your page look professional, rather than pathetic or desperate.

The third way in which you can gain trust is by offering something for free. This is generally what you will do if you’re using a squeeze page to generate leads: you’ll offer a free report or five-day course – and then use that to generate leads, which you will later upsell or generate revenue from via affiliate sales. Why is this technique so effective? Quite simply because it allows them to judge your work and ideas before they actually have to pay for them. Additionally, it builds trust.

In addition to these three general ways in which to increase your conversion rate, you should always guarantee a product. If you sell through Click Bank, you actually won’t have a choice. But if you’re using Paypal or some other check out program, you will want to make sure you clearly state that customers can return your product for any reason within a given period of time after the purchase.

Follow all of these steps and you will significantly increase your landing page conversion rate.

To Your Success!!

Derek Bayer

I hope you are finding this series beneficial — Once it is completed I am going to combine these articles into an e-book (pdf) available for a free download.

Most people have no idea how to write a landing page that converts. Instead, they slap together elements that they have seen used in other landing pages – but usually do not put them together in the same way the owner of the successful landing page did.

One major problem is copy. And that’s fine. Not everyone is going to be an excellent writer – nevermind a copywriter. But as someone selling a product or trying to build a list, it is important that you know your strengths and weaknesses – and that you either spend the time to overcome them or hire someone else to do it for you.

With copywriting, for instance, it is important to use a mix of compelling sales points with powerful psychological triggers. Most people who create a salespage miss either one or both of those elements.

For instance, they might concentrate so much on building hype that they don’t actually explain what solution they are providing – and for whom they are providing it. If I don’t have a specific problem that your product solves, why would I buy it? I wouldn’t.

Now, if they fail to sprinkle in psychological triggers, such as “scientifically proven,” “guaranteed,” and “shocking,” no one will feel compelled to continue reading, as the benefits will have a low or average perceived value.

In addition to these two problems, some salespages lack coherency and direction. The copy looks amateurish and it doesn’t slowly grind forward, breaking down the visitor’s resistance to the sale – and compelling him or her to buy more and more at each sales point.

Additionally, if there aren’t multiple calls to action – another form of psychological trigger – then a potential visitor might never feel compelled enough to opt in to your offer or make the purchase.

In addition to careful copywriting, there are other important things you must take into consideration when writing a landing page that converts. For instance, it is important to build a compelling case for a time-bound offer.

I personally take a softer sell approach as my primary product is not a one time purchase and I want the visitor to optin and get all the information they need to make an educated decision on joining my program. I just wanted to make that note to give full disclosure before continuing on this method

Now, this doesn’t mean you have to invent fake deadlines and constantly revise them each week. This is a good way to guarantee your complete loss of credibility in the shortest amount of time possible.

However, when planning your copy, you will want to make sure that you constantly urge the reader to act immediately by inserting a number of “calls to action,” as I’ve mentioned previously.

You may want to consider using fly-ins or pop-ups to create more urgency – or to make a time-bound offer. Perhaps you can use a countdown to build urgency (i.e., when someone arrives at your landing page, they have five minutes to purchase the product at the lowest price).

Now, if you’re creating a squeeze page, you might want to employ slightly different tactics. Rather than building a compelling case with multiple triggers and calls to action over the course of 1000 words, you may want to simply condense that all into a compelling headline and one paragraph of “benefits.”

For a completely free-to-join squeeze page, you more than likely won’t have a considerable amount of resistance to joining, unless the visitor a) doesn’t see any benefits; and b) suspects that you will sell their email address to spammers.

Both of these problems are relatively easy to overcome. In your headline, simply state the exact benefits they will receive for joining – as always, mixing in psychological triggers. In your first paragraph of copy, give them a compelling reason to join now (i.e., the price might go up, the list might become private, you’ll get this amazing report).

Now, to overcome the second problems, simply include a short line under your opt-in form that explains that you will not – under any circumstances – spam them or sell or give away their email address and name.

To Your Massive Success!!

Derek Bayer

You can visit two of my more successful landing pages here:

This one is focuse on a Business Opportunity

This one is focused on Education and Solutions

The Bayer's (Dec 09)

Now that you had an introduction and know what you will need, its time to Plan Your Landing Page Theme

Perhaps the most important part of creating a landing page is planning your landing page theme. How you select your theme, of course, will all depend on how you plan to generate traffic.

If you decide to generate traffic through search engine optimization, planning your landing page theme will entail finding phrases within your niche which have a high demand (aggregate search value) and a low supply (small amount of competing sites) and then creating multiple landing pages, each which is optimized around a different phrase. Market Samurai is a great tool for conducting this research.

If, on the other hand, you decide to generate traffic through pay per click (PPC) programs, such as Adwords, planning your landing page theme will again entail tuning a number of different pages to fit the keywords you are bidding on.

This is actually where most people fail when they create a landing page: they don’t tune it to fit a specific audience. For instance, in the case of a squeeze page for a newsletter, they might start a newsletter about toys, but they only create one landing page and send all traffic to it. This is a big mistake.

Chances are, if you create a quality product or newsletter, it can benefit a number of people. So why not communicate the exact benefits they will derive from subscribing or buying? If, for instance, you have a newsletter about legos and toy blocks, so you group it under the loose heading of “toys,” a visitor who is looking specifically for information about either legos or toy blocks will click off your page if they don’t see the direct connection to the exact topic for which they were searching.

Instead, you will want to setup a page centered around legos and a page centered around toy blocks. On each page, you will want to communicate the specific benefits to joining the list for each of those groups of visitors.

Going one step further, in addition to planning your landing page theme, if you are creating a landing page for a newsletter, you may also want to segment your list, so you can send information specifically about legos to those who request it – and information about blocks to those who request it.

To Your Massive Success!!

Derek Bayer

Before you get started building your landing page, you will need a number of things to a) make your offer actually have a point; and b) facilitate the creation of your landing page.

One thing you absolutely must have before you get started is an autoresponder. Without any autoresponder, you are tossing potential bags of money in the garbage. Rather than creating a relationship with customers and potential customers – and giving yourself the opportunity to attempt future upsales — you’re allowing them to leave and never return. I personally use AWEBER (more info on AWEBER here)

In addition to an autoresponder, you will need to have an actual offer that people want to buy or opt in for more information. You may want to develop a product, such as an ebook or a piece of software. If you don’t have the skills to do either, you can always hire a professional to do it for you through elance.com or guru.com. You will then either want to sell this product and attempt to get subscribers from your thank you page – or you will want to get subscribers by offering the product for free (which is what many Internet marketers now do).

Another thing you absolutely must have before you get started is a check out service. You may want to consider Paypal, a Shopping Cart Service, Click Bank, Sale Flurry, or 2 Check Out. All of these services will allow you to make transactions quickly.

Another thing you must have before you get started is a set of graphics, which usually includes a graphic header, a check out button, background wallpaper, and
a half-decent picture of yourself. Your opportunity may provide much of this or you may be on your own to gather these things. The Landing Page Cash Machine offers many resources for this.

Like anything else in your business, you want to lay out your plan for your landing page.

See you in the next installment

Derek Bayer

Try AWeber Email Marketing Risk-Free

The landing page system provides a uniquely powerful system through which you can derive profit from multiple streams. This article will briefly discusses some of those different streams – and how you can control them.

Let’s start with the landing page itself: all traffic is sent to the landing page. From there, visitors will have a number of options, depending on what you have offered them. Many marketers suggest that your landing page should always be an opt-in form. Others will suggest that it should simply be a sales page.

Whether it’s a free newsletter or a product for sale, the landing page system you create should include a compelling offer” which will compel them to take action – subscribe, buy, etc.

Once they subscribe or buy, the landing page system you create should then re-direct them to a thank you page, which opens up more means through which you can build a relationship. One quick way you can offer more value and upsell is to simply include advertisements on your thank you page for related affiliate products or for your own products. Here, again, you will want to give them a compelling and value added offer.

Also, if you haven’t yet asked them to join your mailing list, this is where you should do it – on your thank you page. Once they opt-in to your list, you now have whole new options you can use in conjunction with the landing page system to build your relationship with them.

Your next option is to endorse your product as an expert. You can tell your subscribers how someone has just created a brilliant product – and you can offer it to your subscribers through an affiliate link. You may even want to use other products you have bonuses to give them more value – “Over Delivering” is not a bad thing.

It is important to note that you don’t have to use all of these means to generate revenue; however, the more you use, the more you earn in general.

ALWAYS be straightforward and honest in your ad copy. This is where many get carried away with overpromises and get labeled as junk or spam. This can get a little tough because you want to create excitement and compel the visitor to take the desired action, just do not do it at the expense of your integrity.

I have included a link below to The Landing Page Machine I have read the book and use the tools. There is a lot of psychology involved in marketing and laying out a page correctly. There is no one simple formula. There are many small things that can help you create conversions

See you in Part 3 of this series

To Your Massive Success,

Derek Bayer

I am going to be posting a series on Landing Pages from “The Landing Page Success Guide” I hope you benefit from this Series!!

Before you begin the attempt to build a successful list or create a powerful salespage, you will want to start with a rigorous introduction to landing pages. In stark contrast to undifferentiated, unfocused home pages, landing pages focus specifically on capturing leads for a newsletter or making sales for a specific product – and make no attempt to give visitors a different option.

Another word which is used for a landing page when it functions for the specific purpose of capturing leads is “squeeze page.” A squeeze page is a page designed to get names and email addresses. Usually, however, a squeeze page is usually a smaller type of landing page, which usually has an opt-in form in sight when the page loads.

So what is important to learn in an introduction to landing pages? First, it is important to recognize that all successful marketers use these. If you plan to sell a product over the Internet, you will want to use one, too, rather than relying on sidebar opt-in forms and unfocused pages that do not convey a single point and a single call to action.

Another important thing you will want to take away from this introduction to landing pages is that every landing page contains the same parts and is focused on a SINGLE goal – getting the visitor to become a subscriber or buyer.

These parts are as follows: an opt-in form (or sales prompt), a brief or lengthy introduction, a picture of the list/product owner, the signature of the list owner, and a call to action (or multiple calls to action).

Determining which model will work best for you can simply only be done through testing. While many boast a conversion and attribute it to the shortness of their introduction (many will be one short paragraph), otherwise will boast a high conversion rate because they use lengthy, thorough, and compelling copy. Jimmy D. Brown’s list and traffic, for instance, has an unbelievably high opt-in rate, but he uses lengthy copy.

If there is anything you absolutely must take away from an introduction to landing pages, it is that you cannot create a landing page or squeeze page that isn’t focused.

See You On The Leaderboards,

Derek Bayer

Myself with CarbonCopyPRO Founders Jay & Aaron